Tech Partnerships

Hybrid Theory
x ShareThis brings powerful behavioural data. Hybrid Theory brings the capabilities to harness and unlock the potential of this to create unique brand and campaign-specific target audiences. Together we make magic happen to solve the business and marketing challenges that you have.

Why ShareThis?

ShareThis maps signals of human interest and intent, at scale, from content engagements across over 600M global web pages. Refreshed daily, this powerful dataset helps brands, marketers, data analysts, and website owners understand and reach key audiences.

Our hybrid partnership!

The ShareThis + Hybrid Theory partnership is powered equally by a deep understanding of user behaviours and actions, enabling advertisers to marry rich first-party data and third-party consumer interest and intent data from across the open web.

We develop niche and custom audiences, through our unrivalled access to insights, and a deep understanding of how consumers browse, search and share across the Internet. These allow us to create unrivalled data-driven advertising campaigns for brands and agencies, across media planning, buying and activation capabilities.

ShareThis + Hybrid Theory have enjoyed a rich, long-standing partnership, creating an industry-defining combination of strategy, technology, media and data.

Andrew Dumas
SVP Global Data, ShareThis